Driving Over a Cliff? Graeme Maxton

ISBN: 9780201593921

Published: January 1st 1995

Hardcover

263 pages


Description

Driving Over a Cliff?  by  Graeme Maxton

Driving Over a Cliff? by Graeme Maxton
January 1st 1995 | Hardcover | PDF, EPUB, FB2, DjVu, AUDIO, mp3, RTF | 263 pages | ISBN: 9780201593921 | 9.17 Mb

The automotive industry is one of the worlds largest and most truly global. Its products have deeply influenced life in the developed parts of the world, and are widely aspired to in the rest. It has had an incalculable impact on modern industrialMoreThe automotive industry is one of the worlds largest and most truly global. Its products have deeply influenced life in the developed parts of the world, and are widely aspired to in the rest.

It has had an incalculable impact on modern industrial organization. However, like all industries subject to the laws of markets, economics and competition, it is now entering the mature phase of its lifecycle. This work presents an holistic and strategic view of the industry, across time and geographies, and across its different sectors and functions.



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